"Twenty-Five Years of Schmoozing"

“Good evening to you, and how you be? Steve Somers here and you there.” That’s how Steve Somers begins his nightly call-in show — his schmooze, he calls it — on WFAN, New York’s sports radio station. He’s been saying this for 25 years, and it’s a ritual greeting as reassuring to his listeners as the call of a muezzin.

He's charming. Good NYT piece.